Stories of the Finnish Arctic Expertise
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New video addresses black carbon

Black carbon is a major contributor to climate change. It causes almost a quarter of the warming in the Arctic region. A recently released Finnish animated video tells about ways of mitigating problems relating to black carbon.

The Arctic region is warming twice as fast as the rest of the planet. Black carbon is soot that originates from sources such as emissions of old industrial plants, forest fires and gas flaring by the oil industry.

”Black Carbon – what a waste!” is a video designed by Marker Wizards together with the Department for Communication of the Finnish Ministry for Foreign Affairs. The video tells how problems relating to black carbon could be attenuated, with particular focus on the Arctic regions. The serious subject matter is handled with humour.

“The idea for the video derives from the Finnish down-to-earth way of seeking practical solutions, also during our Chairmanship of the Arctic Council”, says Ville Cantell, Director of the Unit for Europe and Neighbouring Areas Communications at the Ministry for Foreign Affairs.

“The President of the Republic Sauli Niinistö has discussed measures to limit black carbon in the Arctic region both with the President of Russia Vladimir Putin and the US President Donald Trump. Finland has a lot of expertise and advanced technologies to offer”, Ville Cantell notes.

In May 2017, the Arctic Council set targets to limit black carbon emissions to between 25 to 33 per cent below the 2013 levels by 2030.

Photo © Marker Wizards
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